More and more businesses are using Airtable to share information with their customers, and get information back from them.
But there are two big limitations built into both of these parts of Airtable's product.
First, you can't show them at your own domain. Second, you can't whitelabel them - in other words, change the branding so you don't confuse your customers with a link at airtable.com, a site they may never have heard of.
Once you make an Airtable form or share link, it's stuck at something like airtable.com/shrjd9f87sd7f8. You can't move it to yoursite.com.
This means you're stuck with sharing an ugly unbranded link with your customers and readers.
Luckily, there are two ways you can get around this.
Method 1: redirect
The first thing you could do is set up a simple redirect from yoursite.com to airtable.com/shrjd9f87sd7f8.
If you're having any trouble figuring out how to set this up, simply google the name of your domain manager, e.g. GoDaddy or Namecheap, and 'redirect'. There should be an instruction page that shows you how you can set up the redirect so that you can start sharing acme.com.
There are two problems with this solution:
1) It doesn't keep the user at yoursite.com. They end up on the ugly Airtable URL, at which point they might find it strange that they were redirected in the browser.
2) You can't change anything about the Airtable page. You can't set it up to have your own branding, or add your own analytics, live chat, custom CSS, etc.
That's where Cloakist's method comes in.
Method 2: custom domain
The second option is to use a service like ours which puts your Airtable URL at your own custom domain, seeing as Airtable don't offer this feature out of the box (unfortunately).
What happens when you do this is a user goes to yoursite.com, sees your Airtable page, but stays at yoursite.com.
This is an example we set up of a form at our domain anyform.co doing exactly that.
As you'll see in our example, we took it to the next level by customising the font and general branding of the form so that customers looking for our AnyForm service wouldn't get confused by Airtable's branding.
If that's interesting to you, you can try out Cloakist for free by going here. We have 5 customers using us for Airtable so far, and we'd love to help you out too.